Selected Work

A curated collection of strategy, direction and alignment.

Each project reflects a different kind of transformation: clearer positioning, stronger communication, refined visual direction, more intentional offers or a better client experience.

Brand Alignment

Verde Linen Studio

Aligning a slow-fashion atelier’s vision with its quiet but loyal community.

Context: A small linen atelier with a strong product but a fragmented brand story.
Challenge: Translating craft and intention into clear positioning and offers.
Direction: Brand alignment + foundation book + a refined offer architecture.
Outcome: A coherent brand that supports both production rhythm and growth.

Visual Expression

Casa Aurelia

Visual identity for a Mediterranean-inspired retreat house in southern Brazil.

Context: A new retreat space rooted in slow architecture and seasonal hospitality.
Challenge: Creating a visual world that feels mature, warm and unmistakably hers.
Direction: Logo system, palette, typography and image direction.
Outcome: A visual identity that quietly carries the soul of the space.

Business & Offer Strategy

Mãos Atelier

Restructuring offers and client journey for a sensory ceramics studio.

Context: A ceramicist offering classes, commissions and retreats — all blurred together.
Challenge: Clarifying value, pricing and the path each client moves through.
Direction: Offer structure, client journey and message refinement.
Outcome: Clearer offers, better-aligned clients, more space to create.

Digital Presence

Maré Wellness

A digital home for a holistic practitioner returning to her own roots.

Context: A practitioner ready to step into a more sovereign and articulate practice.
Challenge: Translating depth and presence into a digital experience.
Direction: Website direction, copy structure and Instagram direction.
Outcome: A presence that feels as still and intentional as the practice itself.

Earlier Work

Brand strategy, creative direction and business alignment projects.

Developed before SÈVE’s current focus on wellness and lifestyle brands — a quiet archive of work that shaped the way the studio listens, structures and creates.

Words from founders

Reflections from women I’ve guided.

“Kamilla helped me organize what was in my mind and turn it into a clear direction for my brand. I finally understood the value of what I was offering and how to communicate it with more confidence.”

Studio founder

“The Brand Foundation Book became the document I return to before every decision. It removed so much noise.”

Lifestyle founder

“I felt seen — not as a project, but as someone building a life around her work. The strategy reflected that.”

Wellness founder

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